Introducing: the best eyebrow gel for achieving the fluffy on trend “soap brows” with conditioning benefits. This extreme-hold brow gel instantly lifts, sculpts, and grooms every last brow hair into place with a clear, natural finish that looks good on all skin tones and brow colours. Apply with our Brow Lift Applicato…

Your must-have tool for achieving perfectly on-trend “soap brows.” This unique, dual-ended eyebrow brush features a flat gel applicator to effortlessly pick up and apply eyebrow wax, gel, or soap, plus a spoolie on the other end to tame and shape brows into that beautifully groomed, feathered finish. Pairs perfectly wi…

Meet e.l.f. Cosmetics Squeeze Me Lip Balm, your new favorite lip product for hydrated and nourished lips. This moisturizing leave-on lip balm helps hydrate with a sheer tint of color and is enriched with lip-loving ingredients like hyaluronic acid, shea butter, and goji berry. Perfect for getting a boost of moisture wi…

What it is: Watch your makeup melt away with e.l.f. Holy Hydration! Makeup Melting Cleansing Balm! It’s solid balm form melts into a luxurious oil and turns into a nourishing milk texture that rinses off clean. Formulated with hyaluronic acid, ceramides and peptides leaving your skin feeling silky smooth and plumped wi…

This clear wax pencil helps shape and tame brows for a flawless look that stays put Draw on perfection with this clear pencil that is universally flattering for any hair color The soft lightweight formula styles, enhances, and keeps brow hairs in place for a groomed, natural look Enriched with antioxidant Vitamin E to …

Say hello to that island glow! This lightweight but buildable, putty to powder blush, blends seamlessly into skin. Infused with argan oil and vitamin E for some added nourishment, this silky smooth, buildable formula will give you a flushed-from-within glow. Use with our Putty Blush Brush for easily, flawless applicati…