Fragrance wholesale: Lattafa, designer houses and gift sets

Fragrance is the most seasonal category we distribute. Arabic houses such as Lattafa sell steadily all year and spike sharply around Ramadan and Eid, while designer houses peak in the winter gifting season. Plan stock eight to ten weeks ahead of each peak, keep 50ml and 100ml sizes side by side, and add gift sets — they lift average basket value more than any discount.