Building a haircare shelf: from shampoo to bond repair
2 Jul 2026 · Al Mahara

A simple 4-tier range that covers cleansing, treatment, styling and scalp care for your customers.
A profitable haircare shelf covers four tiers: everyday cleansing and conditioning, weekly treatment masks, bond and protein repair for coloured hair, and scalp care. Stock two price points per tier so shoppers can trade up. Tsubaki, CeraVe and our salon lines cover the mass and premium ends, while bond-repair treatments carry the highest margin per unit.
